Inspired by the urban environment, the streetwear of Vans refreshingly authentic and yet close to the pulse of their time. It is the flaring enthusiasm for bike and board that Vans Accompanied birth into the fashion world.1966 Open Van Doren and partners in California, the first shop for sports shoes, originally under the name Van Doren Rubber Company. Snowboard, BMX and the skateboard scene in particular shape the footwear and become the source of inspiration for many designs. Lightweight shapes, a casual look and the unmistakable waffle pattern of the sole are decisive for the collections of young creatives. Characteristic of Vans is also the courage to color that today represent sneakers in over 50 countries.
VANS: SPORTIVE FOOTWEAR INSPIRED BY SKATING
Proverbially on the top in terms of Vans sports shoes is the 1966 created Hi-Top. Also known as the Sk8-Hi, the sneaker is the world’s first skate shoe and thus forms the basis for many more creations from Van Doren. The characteristics typical of the original footwear are still finding their way into the creations to this day: Durable canvas as an upper material supports the longevity of the Vans women’s sneakers and the Vans men’s sneakers.
A sturdy and slip-resistant rubber sole ensures a stable footing – on the board or on the road. For added comfort, the combination of lightweight textile lining and preformed footbed. Lacquered metal eyelets, logo patch and waffle-like structure in the outsole are visually fitting details according to proven Vans manner. Anyone who likes to be flexible in terms of shape technology, will use the slip-on for comfortable slipping without cords. As much as Vans relies on classic elements, the American label is so diversified in terms of play of colors. In addition to the plain-colored sneaker with a white sole, some models in the two-tone design inspire – inspired by the sport shoes in red-blue created in 1976. It is also named with patterned models by Van Doren. Floral prints and animal look, together with dots and checkerboard patterns, are the inspiration for the urban brand. The uncomplicated style of the sneakers is complemented by Vans Streetwear – shirts and accessories with a slight retro charm.